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A small social media marketing agency in Miami, Florida, serving a diverse range of clients from startups to established businesses.
The agency lacked the ability to create custom web applications and advanced functionalities on WordPress and Shopify sites. This limitation hindered their ability to meet certain client demands, particularly those needing customized solutions.
WL Propel’s team of developers took on these complex projects, creating custom solutions tailored to client needs:
Developed custom booking systems integrated with Google Calendar and other third-party services.
Created bespoke Shopify apps to handle unique inventory management needs.
Implemented custom APIs to connect client websites with external data sources and services.
Designed and developed interactive elements using JavaScript and AJAX to enhance user engagement.
Conducted user testing sessions to ensure that custom functionalities were intuitive and met client requirements.
The agency could now offer specialized services, attracting a new segment of clients and increasing their project pipeline by 40%. Their overall revenue grew by 30% within five months, and they received positive feedback from clients for the enhanced functionality and custom solutions.